Article:
Small Change – Big Difference: Tracking the Transmediality of Red Nose Day

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dc.creatorFreeman, Matthew
dc.date.accessioned2020-08-24T13:26:16Z
dc.date.available2020-08-24T13:26:16Z
dc.date.issued2016-12-31
dc.description.abstractThis article analyses transmedia as a non-fictional social phenomenon, discussing the significance of participation, documentary, and community media. Specifically, the article conceptualises transmedia through the lens of charity politics. To do so, I use the Comic Relief charity campaign in the UK to trace how the social traditions, ways of life and sensibilities associated with Red Nose Day have evolved into emerging digital technologies to shape this charity campaign across the borders of multiple media platforms. Embracing how social specificity informs non-fictional transmedia, I position ‘infotainment’ as a key conceptual logic of nonfictional transmedia, showing how audiences follow the ‘ethos’ of Red Nose Day across multiple media.en
dc.identifier.doi10.18146/2213-0969.2016.jethc114
dc.identifier.doihttp://dx.doi.org/10.25969/mediarep/14720
dc.identifier.urihttps://mediarep.org/handle/doc/15695
dc.languageeng
dc.publisherNetherlands Institute for Sound and Vision
dc.publisher.placeHilversum
dc.relation.isPartOfissn:2213-0969
dc.relation.ispartofseriesVIEW Journal of European Television History and Culture
dc.rights.urihttp://creativecommons.org/licenses/by-sa/4.0
dc.subjectFernsehende
dc.subjectParticipationen
dc.subjectBBCen
dc.subjectTransmedia Storytellingen
dc.subjectCharity Campaignsen
dc.subjectDocumentaryen
dc.subjectRed Nose Dayen
dc.subjectNon-Fictionen
dc.subjectCommunityen
dc.subject.ddcddc:070
dc.subject.ddcddc:791
dc.titleSmall Change – Big Difference: Tracking the Transmediality of Red Nose Dayen
dc.typearticle
dc.type.statuspublishedVersion
dspace.entity.typeArticleen
local.coverpage2021-05-29T06:09:45
local.identifier.firstpublishedhttps://doi.org/10.18146/2213-0969.2016.jethc114
local.source.epage96
local.source.issue10
local.source.spage87
local.source.volume5

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2016 | 10 | Non-fiction Transmedia