Article:
Critically Acclaimed and Cancelled: FX's The Bridge, Channel as Brand and the Adaptation of Scripted TV Formats

dc.creatorWayne, Michael L.
dc.date.accessioned2020-08-24T13:20:07Z
dc.date.available2020-08-24T13:20:07Z
dc.date.issued2016-08-01
dc.description.abstractThis article uses The Bridge (FX, 2013–2014), an adaptation of the Danish-Swedish series Broen/Bron (SVT1/DR1, 2011-), to explore the ways in which the brand identities of channels shape the adaptation process for scripted television formats. By situating The Bridge in the broader context of FX’s effort to maintain a coherent brand identity, the author argues that producers were not attempting to repurpose Broen/Bron’s narrative for the American audience. Rather, the network wanted to provide its traditionally young and masculine audience with another ‘muscular’ crime series while appealing to additional demographics in the hopes of expanding the channel’s overall viewership.en
dc.identifier.doi10.18146/2213-0969.2016.jethc107
dc.identifier.doihttp://dx.doi.org/10.25969/mediarep/14710
dc.identifier.urihttps://mediarep.org/handle/doc/15684
dc.languageeng
dc.publisherNetherlands Institute for Sound and Vision
dc.publisher.placeHilversum
dc.relation.isPartOfissn:2213-0969
dc.relation.ispartofseriesVIEW Journal of European Television History and Culture
dc.rights.urihttp://creativecommons.org/licenses/by-sa/4.0
dc.subjectFernsehende
dc.subjectCable Televisionen
dc.subjectFX Networksen
dc.subject.ddcddc:070
dc.subject.ddcddc:791
dc.subject.workTHE BRIDGE
dc.titleCritically Acclaimed and Cancelled: FX's The Bridge, Channel as Brand and the Adaptation of Scripted TV Formatsen
dc.typearticle
dc.type.statuspublishedVersion
dspace.entity.typeArticleen
local.coverpage2021-05-29T06:10:33
local.identifier.firstpublishedhttps://doi.org/10.18146/2213-0969.2016.jethc107
local.source.epage125
local.source.issue9
local.source.spage116
local.source.volume5
local.subject.wikidatahttps://www.wikidata.org/wiki/Q13377593

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