Article:
From the West to the Kremlin and Back. Development Paths of Foreign Products on Russian Television

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dc.creatorPrati, Elena
dc.date.accessioned2021-01-08T14:00:40Z
dc.date.available2021-01-08T14:00:40Z
dc.date.issued2020
dc.description.abstractIn the last years the arrival of international OTT providers and the development of national online digital platforms have deeply changed the Russian television environment. The constant need of both national self-affirmation and new contents has led to the development of different paths of content creation. In particular, foreign ready-made contents follow three paths: adaptation, localization and ‘Russification’, depending on their genre. The ‘Russification’ process is the most peculiar one and consists in the re-creation of a foreign product with local resources. The article will give the reader some key-concept to understand some of the most popular ‘Russification’ attempts, from the very first (THE NANNY) to the most contemporary (ADAPTATION).en
dc.identifier.doihttps://doi.org/10.18146/view.214
dc.identifier.doihttp://dx.doi.org/10.25969/mediarep/15351
dc.identifier.urihttp://viewjournal.eu/articles/10.18146/view.214/
dc.identifier.urihttps://mediarep.org/handle/doc/16161
dc.languageeng
dc.publisherNetherlands Institute for Sound and Vision
dc.publisher.placeHilversum
dc.relation.isPartOfissn:2213-0969
dc.relation.ispartofseriesVIEW Journal of European Television History and Culture
dc.rights.urihttps://creativecommons.org/licenses/by-sa/4.0/
dc.subjectFernsehende
dc.subjectRusslandde
dc.subject.ddcddc:070
dc.subject.ddcddc:791
dc.titleFrom the West to the Kremlin and Back. Development Paths of Foreign Products on Russian Televisionen
dc.typearticle
dc.type.statuspublishedVersion
dspace.entity.typeArticleen
local.coverpage2021-05-29T06:15:39
local.identifier.firstpublishedhttps://doi.org/10.18146/view.214
local.source.epage42
local.source.issue17
local.source.spage35
local.source.volume9

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