Article: No Instructions, Just Some Advice: Agricultural Film and the Pedagogy of Consulting in 1950s and 1960s Austria
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Abstract
What are the roles of film in consulting, and how do so-called ‘consulting films’ (Beratungsfilme) manage and massage the relationship between expert knowledge and its addressee? By studying the use of film in agricultural counseling in 1950s and 1960s Austria, I highlight the slippery pedagogical aspects of consultancy which have been underexplored in recent media histories of ‘consulting knowledge’.

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