Article:
Informed & Educated: When Public Service Radio Learns from the Commercial Radio Sector

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dc.creatorMcMahon, Daithí
dc.date.accessioned2020-08-24T14:02:57Z
dc.date.available2020-08-24T14:02:57Z
dc.date.issued2019-12-19
dc.description.abstractUsing the Irish Radio Industry as a case study, this chapter illustrates how the Public Service Broadcaster (PSB), Raidió Teilifís Éireann (RTÉ), was slow to react to change and the effect this had on the organisation’s competitiveness. This chapter analyses how RTÉ’s youth radio station, RTÉ 2fm, lost its place as the market leader to the competition including commercial station Beat and other stations as it resisted the required technological, social and economic change which ultimately affected its listenership. The author argues that the independent sector led the way in innovation and affected change which greatly benefited the industry as a whole and brought it into the digital age. This research was based on a methodology involving in-depth interviews, online surveys, textual analysis, direct observation and a longitudinal content analysis.en
dc.identifier.doi10.18146/2213-0969.2019.jethc175
dc.identifier.doihttp://dx.doi.org/10.25969/mediarep/14776
dc.identifier.urihttps://mediarep.org/handle/doc/15758
dc.languageeng
dc.publisherNetherlands Institute for Sound and Vision
dc.publisher.placeHilversum
dc.relation.isPartOfissn:2213-0969
dc.relation.ispartofseriesVIEW Journal of European Television History and Culture
dc.rights.urihttp://creativecommons.org/licenses/by-sa/4.0
dc.subjectFernsehende
dc.subjectEuropeen
dc.subjectcommercial radioen
dc.subjectIrish radioen
dc.subjectmedia studiesen
dc.subjectradio studiesen
dc.subjectradio productionen
dc.subjectmillennial audienceen
dc.subjectIrelanden
dc.subjectFacebooken
dc.subjectsocial mediaen
dc.subjectpublic service radioen
dc.subject.ddcddc:070
dc.subject.ddcddc:791
dc.titleInformed & Educated: When Public Service Radio Learns from the Commercial Radio Sectoren
dc.typearticle
dc.type.statuspublishedVersion
dspace.entity.typeArticleen
local.coverpage2021-05-29T06:14:58
local.identifier.firstpublishedhttps://doi.org/10.18146/2213-0969.2019.jethc175
local.source.epage73
local.source.issue16
local.source.spage59
local.source.volume8

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2019 | 16 | Public Service Broadcasting in the Digital Age