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Nachrichten via Instagram, YouTube und Tiktok – Journalistische Angebote für junge Menschen

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Abstract

65 percent of young Austrians between 18 and 24 years old define their main news source as being online. Traditional news outlets such as newspapers, TV or Radio are not capable to reach this age group any longer. Still, journalistic content, produced for this specific age group is rarely found in Austria. Meanwhile, Germany is several steps ahead. The two big public service broadcasters ARD and ZDF fund a content network called “funk”, that produces content for young people and distributes this content via social media to reach young users. Almost every one of the big publishing houses also has a young spin-off, e.g. “Der Spiegel” developed “bento”. This article will depict which diverse content for young people there is within the German media circuit and discuss the challenges of journalism aiming at a young audience.

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Marx, Martina: Nachrichten via Instagram, YouTube und Tiktok – Journalistische Angebote für junge Menschen. In: Gallner-Holzmann, Katharina;Hug, Theo;Pallaver, Günther: Jugendliche Mediennutzung und die Zukunft des Qualitätsjournalismus. Innsbruck: Innsbruck University Press 2020, S. 23-36.http://dx.doi.org/10.25969/mediarep/19943
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The item has been published with the following license: Unter Urheberrechtsschutz