Book part: Of Capta, vectoralists, reading and the Googlization of universities
Abstract
John Cayley positions ‘capta’ against ‘data’, reveals
vectoralization as algorithmic determination within a new
socioeconomic architecture, bemoans the blackmail of ‘terms
of service’ as well as the infantile misunderstanding of what it
is to be a social human by Mark Zuckerberg and the serfdom
of narcissistic selves to the data-greedy service providers.
He underlines the dumbness and deception of statistics and
algorithmic agency, wonders when the vectoralist class of big
software will, eventually, be ‘too big to fail,’ speculates about
unrealized artworks with Google Translate, rejects “social
reading” and fears Digital Humanities.
Preferred Citation
BibTex
Cayley, John: Of Capta, vectoralists, reading and the Googlization of universities. In: Simanowski, Roberto: Digital Humanities and Digital Media. Conversations on politics, culture, aesthetics and literacy. London: Open Humanities Press 2016, S. 69-92. DOI: 10.25969/mediarep/11913.
@INCOLLECTION{Cayley2016,
author = {Cayley, John},
title = {Of Capta, vectoralists, reading and the Googlization of universities},
year = 2016,
doi = {10.25969/mediarep/11913},
editor = {Simanowski, Roberto},
address = {London},
booktitle = {Digital Humanities and Digital Media. Conversations on politics, culture, aesthetics and literacy},
pages = {69--92},
publisher = {Open Humanities Press},
}
author = {Cayley, John},
title = {Of Capta, vectoralists, reading and the Googlization of universities},
year = 2016,
doi = {10.25969/mediarep/11913},
editor = {Simanowski, Roberto},
address = {London},
booktitle = {Digital Humanities and Digital Media. Conversations on politics, culture, aesthetics and literacy},
pages = {69--92},
publisher = {Open Humanities Press},
}
Keywords
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