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Review:
Sammelrezension: Radio und Werbung

Abstract

Dygert, Warren B.: Radio as an Advertising Medium; Warner, Charles: Broadcast and Cable Selling

Reviewed Publication:

Reviewed Publication:


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Published in:

Hensel, Matthias: Sammelrezension: Radio und Werbung. In: medienwissenschaft: rezensionen, Jg. 4 (1987), Nr. 4, S. 448.10.17192/ep1987.4.6808
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The item has been published with the following license: Unter Urheberrechtsschutz