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Article:
Krieg der Trolle. Digitale Reproduzierbarkeit und ›Memetic Warfare‹

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Abstract

Although memes have become an integral part of digital culture, they have reached a completely new dimension in the context of political debate in recent years. Especially as instruments of right-wing politics and vehicles of far-right extremist messages, they have become dominant in recent times. On the basis of two examples, the American presidential election campaign of 2016 and the Christchurch-mass shooting in 2019, the article analyses the mechanisms that make them so central for political purposes.

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Published in:

Wentz, Daniela: Krieg der Trolle. Digitale Reproduzierbarkeit und ›Memetic Warfare‹. In: Navigationen - Zeitschrift für Medien- und Kulturwissenschaften, Jg. 19 (2019), Nr. 2, S. 135-148.10.25969/mediarep/13811
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