Book part: Happy, Happy, Sad, Sad: Do You Feel Me? Constellations of Desires in Affective Technologies
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Abstract
Affective media technologies are becoming more and more standardized, and objects of commercial interest. Based on concepts of critical discourse analysis, this contribution argues that current developments cannot be explained solely as the result of technological progress, but should be understood as the effect of a heterogeneous network of relations. A central element for the stabilization of this network lies in the character- istic “constellation of desires” (Hartmut Winkler) of affective technologies. What are the relevant promises and expectations that drive the ongoing “industrialization of emotions”?
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