Jancovic, MarekVolmar, AxelSchneider, AlexandraLobato, RamonThomas, Julian2020-04-152020-04-152019https://mediarep.org/handle/doc/14602engCreative Commons Attribution Share Alike 4.0 GenericWerbungFormatInternet791Formats and Formalization in Internet Advertising10.25969/mediarep/13670https://doi.org/10.25969/mediarep/13676978-3-95796-155-6