Book part: Media and Other Biocultural Diversities
Abstract
This chapter outlines media diversities differently from other leading concepts and theories, including the EU Media Pluralism Monitor, the FCC Diversity Index, and Herman & Chomsky’s propaganda model. We distinguish seven different media diversities: ownership and control, sponsorship, censorship (in a wide sense), type, employment, content, and perspective/opinion. As the definition of media is currently going through an extensive reconstruction phase, largely due to technological developments, we also provide additional orientation by means of a context employing the wider concepts of cultural diversity and biocultural diversity as well as some of the ethical dimensions involved. Finally, we speculate briefly on a not-so-distant future world, in which the Internet penetrates the entire biosphere, and the concomitant convergence of these two concepts.

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